Welcome to the Home of the Polo. Our hero is back in a style, cut and colour for every sun-soaked occasion this summer. Explore the hidden details, design inspirations and coastal heritage stitched into every seam.
Packed with sea-saving credentials, this organic pique cotton shirt saves over 400,000 litres of water through sustainable dye processes. Plus, did we mention £1 of every sale goes to ocean conservation?
Spun from Supima, the finest cotton in the world, this shirt is supersoft and supremely smooth. A subtle placket and tonal crossed oars add to the superior finish. Wear it instead of a shirt. Available only in selected stores, please call to confirm availability.
From the crossed oars stitched on the front to the hallmark hidden touches, it’s the little things that tell you it’s Crew.
Signature embroidery |
Stand up collars |
Secret stripes |
Navy and white stripes are our thing and naturally, no hero style would be complete without them. Using herringbone tape, we stitch them carefully inside the collar of all our classic designs.
Under a sport-inspired ribbed collar, you’ll find our name embroidered onto an appliquéd navy half-moon that doubles up as a stand.
As always, our signature crossed oars take pride of place. They’re made up of thousands of tiny threads in a complementary contrasting colour – don’t miss the branded buttons held in place with a matching cross stitch.
One set of stripes wasn’t enough for us so we also tucked them inside the ‘tennis tail’ – a functional feature intended to help keep your shirt in place when you’re on the court.